Note: external links provided
for information purposes
Rule #1:
Find and Believe in the Product
You Will Be Marketing
- First step, you need to find the product and/or service
that works for you. There are hundreds of home business
opportunities to select from. Finding the right program
will take some research and personal assessment.
The Research
- We have invested time and money researching and testing
different home business opportunities. Our tests include the product, the marketing
support, the income opportunity, and other items of interest
in order to make a home business assessment.
Our testing parameters:
Level
of Income
the amount of income that can potentially be earned
Type
of Income
how the income is earned — type of sales
Work
Effort
the amount of work required to be successful at this home
business
Product
description of the product or service
Type
Marketing
type of marketing that you will need to do to be successful
at this home business
Sales
Support
type of sales support provided by the manufacturer or vendor
Setup
Costs
the cost to setup this type of home business
Requirements
other requirements or equipment needed for this home business
Getting
Started
steps required to get started in this home business
view our
list of recommended home business opportunities
- You should complete a similar assessment before investing
any money in a home business. You may find that "cold
calling" may not fit your personal ability to be successful
with this type of home business.
- You should also complete an outside review of the company
or home business before investing any money. There are fraudulent
scams that take your money and give nothing in return.
See our case study as an example: click
here
Places to check:
Better
Business Bureau
Your State of Attorney's office: click
for government directory
Become familiar with Internet
fraud and scams:
10
most popular dot-con schemes
protecting
yourself from Internet fraud

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Rule
#2:
Be Prepared to Make an Initial
Investment
- Almost all home businesses that we have reviewed require
an initial investment ranging from $500 to $3,000 or more.
This fee is for start-up kit and inventory.
- There may be additional fees charged by the vendor for
stationary, business cards, setting up a web site, call
servicing, and other marketing support materials. Make sure
you understand the total cost before making a commitment.
- Your other needs may require a "virtual home office":
computers, telephone lines, fax machines, furniture, etc.:
view our Home Office Setup for information
- Avoid those Internet ads that claim fast, "stay-at-home"
income without little investment and time. Think about it.
If these ads were true, wouldn't everyone jump into the
"fast, easy income" game?
Home Business ads that claim fast, easy money with little
investment and time are generally online scams and frauds.
- Before you invest any money into a business, double check
the reliability of the home business and their claim.
Places to check:
Better
Business Bureau
Your State of Attorney's office: click
for government directory
Become familiar with Internet
fraud and scams:
10
most popular dot-con schemes
protecting
yourself from Internet fraud
Where do I Get the Initial Investment?

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Rule #3:
Develop Your Personal Commitment and
Growth
Becoming a successful business person may require a character
change. In other words, you need to be more disciplined physically,
educationally, socially, and spiritually.
Let us demonstrate how these 3 Ingredients can help achieve
success:
- Planning:
learn to develop a planning model for establishing goals
and objectives
- Discipline:
develop the character traits that will help achieve your
plan with increased motivation and self-esteem
- Execution:
put your plan to action with scheduled timetables and achievement
tasks
you
can download FREE our 3 Ingredients of Success
You might also consider taking some self-assessment tests
to determine your aptitude and character for succeeding at
the right home business:

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| Rule #4:
Develop the Marketing Skills to Succeed
The success of any business strategy requires a keen understanding
of market planning, segmentation, and execution.
- Link to our Market Planning Model for a quick review:
copies of the Marketing
Model are available FREE
- What's needed for a successful marketing plan:
- situation analysis
- segmentation studies
- marketing research
- strategy planning
- implementing the 4 P's:
- product development
- distribution (e-commerce)
- pricing
- promotion
If your home business plan requires some help, view our
network of marketing and operation professionals:
visit
nBuySell Associates business services

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